Social media as a rule also function as markets with competitive forces vying for domination. When that social media is at the same time specialized in the business, you can imagine how tough that place can become for newcomers.
For this reason new members, as well as the old who want a shot at quick growth or automation, start using third-party software in order to streamline LinkedIn and save time by letting the bots do their online social relations.
Linked Helper is the name that pops up around the most, so we’ll focus on them here: is Linked Helper a much-needed help, or a disaster in the making?
Linked Helper Review
In order to get to the essence of Linked Helper, we have to see why it is used. Like we said, LinkedIn can have rough competition, for beginners and veterans alike. It is pretty difficult and time-consuming to manually do tasks like connecting, sending messages, maintaining relationships, exploring leads, making deals… The bigger your audience, the longer it takes to maintain and expand your LinkedIn.
At least, that’s the story most often heard as the main reason why people turn to third-party software like Linked Helper.
So, what does it do?
Linked Helper is an automation tool, or a bot, that automates nearly all LinkedIn features in an attempt to relieve the user of social media obligations, or severely limit the necessary time required to run a LinkedIn account. In other words, Linked Helper runs LinkedIn for you–or so it claims to.
The software’s pitch that’s on (one of) their site(s) goes that it holds 5-star reviews on Chrome App Store, that it has 3 years of LinkedIn experience, and a history of more than 70,000 users.
The mechanism behind their growth operations relies on auto-inviting second and third level contacts, automatically sending messages in bulk, as well as auto-replying, and automated drip campaigns.
It is a thin line between auto-messaging and spamming, if there is one at all. However, it has to be said that these campaigns have shown a relatively high percentage of success in recent years. Even if the rate of lead conversion was abysmally low, the sheer volume of content that was spammed ensured the engagement of some of the LinkedIn accounts.
Did it work in the past? Yes.
Does Linked Helper actually help your LinkedIn now? Well, it’s complicated, but we’ll get to that part. Read on.
Top-rated Services for LinkedIn
Linked Helper boasts 31 features, all automating certain actions that users would normally have to do manually on LinkedIn. To go over all of them and how they function would make a hefty block of text, so we’ll get to the heart of it.
The main purpose of Linked Helper is to customize and create campaigns for the purpose of streamlining and automating lead generation and sales outreach. The campaigns boil down to automated everything, all done in bulks. For example, campaigns rely on mass-visiting profiles in hopes of getting a visit back.
Another example is following people on a grand scale in order to get a return on the investment in the form of getting follows back. It goes as far as to create messaging campaigns that try to automate conversations–it claims that the clients will never know they communicate with a bot.
Sounds perfect, right? A little too perfect to be true. And it isn’t. Reality check confirms that it shows as spam, with clients and LinkedIn itself alike. Not only has it lost the novelty efficiency that it had, it has also been infringing on LinkedIn terms of agreement for a while, and they have decided to go efforts to put an end to it.
Linked Helper… and Linked Helper 2
At the moment of writing this article, there are two versions of Linked Helper, a Google Chrome extension, and a standalone software. Umm… what? Why, and what’s the difference?
If you go check the first Google search result, you get Linked Helper 2. A two-sentence paragraph explains that Linked Helper 2 is a standalone version with a built-in CMR system. However, it goes on to claim the legacy of the Chrome extension, with its reviews and client count.
On the other hand, Linked Helper (1) still exists, but is offered in Russian, and frankly looks like a textbook example of fake software.
What’s the deal here?
Jeopardizing Business Image
Even if you somehow manage to get the proper Linked Helper software somehow, and even if you get it to work as intended, you probably won’t accumulate the desired reputation.
In fact, people do tend to not only disregard spammers, but also take offence when they get treated like interaction subjects for their bots. Combine this with Linked Helper’s tendency to do everything as spam, and you have yourself a recipe on how to make your business fail on LinkedIn.
The ultimate red flag for the use of Linked Helper and the nail in the coffin is the fact that LinkedIn has decided to go on a hunt against third-party software.
However business-oriented, LinkedIn is still a social media, meant to have people connect. Employing automation software like Linked Helper kind of defeats this purpose, and LinkedIn staff know this.
Due to this, in recent times they have gone on to take action against accounts who employ third-party software. Of course, such software has never been allowed in the first place, but the enforcement policy was loose in comparison with the situation now.
Quite a number of people have received a notification from LinkedIn warning them to remove such software or face a permanent ban.
Would you be willing to gamble your LinkedIn use in hope of getting a couple more followers?
LinkedIn third-party software all have a history of ebbs and flows. The developers of such software, no matter how big or popular, often have a run that lasts a couple of years, cash in the quick bucks, and go down in history.
Linked Helper had its run. It goes without doubt that it helped some accounts grow. However, today it’s more of a big security risk and a reputation tarnisher than a successful growth software, even if you manage to find the proper version.
Do yourself a favor and steer clear away from Linked Helper.